Born in England, John Reeves is an internationally recognised award winning designer whose passion lies in working locally and regionally on an interactive level where design is not just communicated but felt. In doing so, John Reeves has honed a particular and pragmatic skill base; travelling, living and adapting to the various cultures and peoples he meets when working with the craftspeople of our planet. These travels not only establish a better understanding of global resources but also the relevance a design can have to our global environment; creating and perhaps rediscovering unique ties directly between makers, designer and buyers; having a hand in each of the processes allows for an undiluted and “real” conduit from production to the end user with genuine responsibility and accountability.
"On a social level, I believe the people of the world are currently seeking a stronger engagement and understanding of real feeling and emotion, an integrated harmony between supply, need and so called demand, not just a “feel good factor” through retail therapy. Perhaps we are seeking a Romantic appreciation of the things that we’ve lost or forgotten or failed to appreciate, something that can, perhaps, be compared to charm through rediscovering the simple side of life."